WHAT I DO
WHAT I THINK
My name is Yael Benoliel Goldenberg, born and raised in Israel.
I live in Tel-Aviv with my husband, Amit and our dog, Chup-Chik.
I graduated from Shenkar College of Engineering, Art and Design.
I loved and suffered every moment of it.
I work to fill our space with products that will make us react; Feel happy, comfortable, relaxed. Reclaim that basic connection to real touch.
I embrace our desire to own something simply because it is beautiful, and respect that art can be expressed with practicality and function.
We live in a world where technology is everything. Being authentic is weird.
I feel we need to rediscover the original core of our attraction to products and how that interaction affects us.